The Five Most Common Questions We get Asked
1. How many rounds of revisions will I get?
It depends on the project and what’s outlined within our proposal, but generally speaking, 5, as well as more time at the end of the project for finessing and fine tuning. Once you have approved and signed off on the design work, and wish to make an additional change after this stage, we naturally need to charge our hourly rate.
2. What if I don’t like it?
We follow a creative process so we get the necessary input from you. At every stage we listen to what you do and don’t like, and take it all on board so the end result ends up looking the way that you want it to. That said, it’s our responsibility to design for your audience, not according to your (or our) tastes––we create design work that will help to sell your product or service, so the outcome is influenced by what your customers will best respond to.
3. How do I tell my story?
Be authentic. Perhaps choose a moment you’re proud of and build on that. What led you to where you are now? It is enough that you enjoy the work that you do; your potential customers could also have a connection with your business based on your location, too. Whatever it is, having a quality product or service is more important—there’s no need to be fluffy when creating your brand narrative. Write everything down on a big piece of paper to identify why your brand is unique but don’t over engineer it.
4. Where to start and what’s the process?
We begin with a free consultation where we ask you a series of questions––this is your time where you can lay everything out for us to look at. It’s your time, conversational and 100% confidential. Should you then decide to work with us, we accept the full payment upfront. Once the overall fee has been paid, we then ask you to participate in some fun, interactive visual exercises and answer our brand identity questionnaire. These give us a really clear understanding of your tastes, likes and dislikes so that what we produce is guaranteed to resonate with you, and it also allows you to crystallise your thoughts a bit more and possibly discover new things about your brand’s goals and objectives that hadn’t come up before.
We identify what your brand story is and then undertake thorough research to create two–three visual routes for the overall look and feel of your brand. You tell us which you prefer the most and then we use that as a basis for the overall look and feel of your brand. More on what’s behind the routes can be found here.
5. I like everything! I don’t know what I want or what’s best for my brand.
Don’t worry––everyone’s had these questions before, but everyone has been able to answer them as we’ve gone through. If you have any questions or concerns ahead of choosing the right designer for your project, or, are curious about what others have to say about working with us here.
